Campanhas CRM

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Existem casos onde a fidelização dos clientes tem papel determinante na rentabilidade do negócio. Nestas situações é fundamental implementar uma estratégia para reter clientes e garantir a lucratividade.

Nosso método de gestão de campanhas de CRM passa pelas seguintes atividades:

- Planejamos campanhas de CRM para cada momento do consumidor;

- Criamos conceitos criativos das campanhas de CRM com mensagens adequadas a cada momento;

- Segmentamos e distribuímos mensagens para múltiplas bases de clientes através de software de automação;

- Operacionalizamos as campanhas de CRM nas mídias sociais, e-mail e push;

- Fazemos gestão de RFV (Recência, Frequência e Valor de Compra);

- Fazemos a gestão dos KPIs de CRM Analytics.

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